Alongside his role at BMW, Dr Ahmed Ebada, a professor of informatics and AI, is also a serial entrepreneur of digital twin, AI strategy and large-scale data platforms. With his experience at BMW and involvement in multiple global tech initiatives, he connects advanced research with practical applications in mobility, smart cities and digital transformation. He is also the founder and CEO of HOPn, which provides AI-driven solutions, education platforms and training. Prof Dr Ebada frequently contributes to international conferences and advisory boards, focusing on the future of AI, automation and intelligent systems.